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Job Information
Integra LifeSciences Business Leader, Hernia in xx, Ohio
Changing lives. Building Careers.
Joining us is a chance for you to do important work that creates change and shapes the future of healthcare. Thinking differently is what we do best. To us, change equals opportunity. Every day, more than 4,000 of us are challenging what’s possible and making headway to help improve outcomes.
SUMMARY DESCRIPTION
As part of the Surgical Reconstruction team, the Hernia Business Leader (HBL) will be responsible for driving business initiatives that positively impact regional performance of the Surgical Reconstruction Hernia product portfolio. The HBL will work with Regional Sales Management and Account Managers to identify opportunities that produce significant new Hernia Sales. The HBL will possess a deep understanding of Integra’s Surgical Reconstruction Hernia products and will know how to effectively position these products with the customer. The candidate will have a demonstrated record of consistent success selling Hernia products to surgeons for use in open and laparoscopic procedures. Experience selling to general surgery, plastic surgery, colorectal and trauma surgeons is a must.
The incumbent of this position must reside within one hour of a major airport in the following locations: PA, NJ, NY, CT or MI, IL, or OH.
ESSENTIAL DUTIES AND RESPONSIBILITIES
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.
Executes National Campaigns at the Regional Level
Leads marketing/promotional campaigns within assigned region. Drive new product launches and consistent messaging for new and existing products.
Acts as Hernia Business Expert (Clinical application and technology). For instance:
National expert on hernia and related procedures – takes lead on field communication around hernia procedure best practices.
National expert on clinical advantages of Integra’s hernia portfolio
National selling best practices lead
Partners with the Hernia Marketing Group to craft field-level initiatives that result in near-term business growth.
Partners with the enterprise sales team and regional sales management to launch GPO and IDN contracts.
Leads VAC submission and approval efforts while building strong advocates with Account Managers.
Partners with Account Managers to evaluate and measure consignment inventory agreements.
Leads Regional Sales Planning, Execution, and Monitoring
Participates in regional and national sales meetings
Partners with Regional Sales Management to develop hernia sales strategy for overall region and for key accounts within the region
Partners with Region Sales Management to drive hernia sales performance to goals
Drives field-level activities to cultivate new accounts while growing business at existing accounts
Manages deployment of key resources at regional level to drive business performance
Includes trade shows, exhibits and cadaver/skills labs
Develops Key Account Business Plan
Drives growth in sales of selected Surgical Reconstruction Hernia Portfolio at key accounts within assigned region(s).
Develops written strategic business plan for developing key account business (top 6 identified accounts)
Develops key relationships in targeted facilities to drive adoption of ACHCQ initiatives
Fosters the development of key opinion leaders within Region to create a strong corporate relationship
Develops Key Hernia Account Business Plan
Drives Achievement of Regional & National Sales Goals
Facilitates key customer meetings to drive existing or new business
Provides expertise in clinical settings and at convention/sales meetings to promote sales and further Integra’s reputation in the marketplace.
Provides expertise for national and regional surgeon education and product sales training of company representatives.
Provides updates to the Region Manager and Region Sales Team regarding competition, product use, clinical updates, reimbursement and other important business metrics.
Conducts regular field sales visits with regional team members to assist in sales execution
Conducts product presentations or instruction to small and large groups to promote adoption and increased utilization at the customer level (inclusive of performing in-services for key healthcare staff – OR and Surgeons)
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
DESIRED MINIMUM QUALIFICATIONS
The requirements listed below are representative of the knowledge, skill, and/or ability required for this position.
Education:
Bachelor’s Degree required
Experience:
Preferred 5-7 years sales experience, 3+ years of outside medical sales experience, preferably with Hernia product line.
Previous record of above quota sales performance
Skilled at working within a team atmosphere
Demonstrated analytical, written, and verbal skills
Demonstrated confidence to communicate with surgeons and hospital personnel
Demonstrated competence of anatomy and physiology as it pertains to the Integra Surgical Reconstruction Hernia product line
Must possess a valid driver’s license
Other Requirements:
Travel is required by automobile, train, bus, and airplane within Hernia Business Leader assigned territory
Travel may extend outside assigned territory when product assistance is required
Travel responsibilities extend to corporate office, professional conventions and conferences, and any other determined by director
Travel responsibility is approximately but not limited to 75%; some weekend travel will be required to support key customer events at the regional and national levels.
Relocation dependent on current location
Must be able to lift and carry 40lbs